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Campari

Campari is an Italian red bitter with orange and herbal notes, used as a base for aperitivo cocktails.

Style
Red bitter
Flavor notes
Orange and herbs

The bitter thread in aperitivo

Campari’s cocktail collection includes the Negroni, Americano, Negroni Sbagliato and Campari Spritz. The brand presents its red bitter as a base for aperitivo drinks, carrying its character into different mixed serves.

Its tasting description offers a guide to that character: herbal, citrus and floral aromas, followed by a bitter palate with orange, aromatic-herb and wood notes. When choosing a Campari drink, expect that bitter thread to remain part of the glass, alongside the other ingredients.

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